OUTPUT LEVEL
BA Hons (Bachelor of Arts with Honors), equivalent to the third year of a bachelor’s degree, awarded by Coventry University, worth 180 ECTS credits in the EU.
TRAINING DURATION
1 year
AREAS OF ACTIVITY
Distribution • Retail and Mass Merchandising • Business Services • E-commerce • Specialty Retail
IN PARTNERSHIP WITH ISM FÉNELON
B.A. (Hons.) in International Business
The BA (Hons) in International Business from Coventry University, offered in Grasse by ISM Fénelon, is a British degree recognized at the Bachelor’s level (Bac+3) within the European LMD system. Taught entirely in English, this program enables students to develop an international perspective on management, business, and global economic issues. Through a British teaching approach based on analysis, projects, and collaborative work, the program prepares students to thrive in multicultural professional environments and pursue an international career.
- Earn the BA (Hons) in International Business from Coventry University, which is recognized as a Bachelor's degree (Bac+3).
- Develop skills in management and international business.
- Gain a thorough understanding of professional practices in a global context.
- To prepare students for management careers in international companies or organizations.
- Analyze the challenges of international business and management.
- Develop a strategic perspective on the global economic environment.
- Master the tools and methods of international management.
- Strengthen communication and negotiation skills in English.
- Leading projects in a multicultural setting.
- Develop analytical skills, independence, and decision-making abilities.
- Work as part of a team in an international environment.
- A one-year training program.
- Courses taught entirely in English at ISM Fénelon in Grasse.
- British teaching methods based on instructional modules, preparatory assignments, readings, and workshops.
- Review of the application materials and a motivational interview.
- Language requirements: English proficiency equivalent to a TOEIC score of 650, an IELTS score of 6.5, or a Cambridge (CAE) at the B2 level.
CONTACT Coventry
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Grasse Campus – La Visitation
15 Boulevard Crouët
06130 Grasse
